Available for remote work

Simón
Francisco
Nuñez

Digital Marketing Specialist focused on Paid Media, performance campaigns, and data-driven growth. Based in Córdoba, Argentina — working globally.

Get in touch LinkedIn Profile
2+ Years in digital marketing
281K+ Ad impressions managed
1,145+ Conversions generated
B2/C1 English proficiency
About me

I'm a Licensed Marketing professional with a strong focus on Paid Media and performance marketing. I specialize in planning, executing, and optimizing campaigns on Meta Ads and Google Ads using metrics-driven decisions.

My analytical background allows me to understand conversion funnels, identify optimization opportunities, and consistently improve KPIs like ROAS, CPA, and conversion rates. I'm comfortable working in fast-paced, remote environments with cross-functional teams.

I hold a B2/C1 level in English, which allows me to collaborate fluently with international teams and clients, making me well-suited for global remote positions.

🎯 Performance-first mindset Every campaign decision is backed by data — from audience segmentation to bid strategy and creative testing.
📊 KPI-driven analysis Deep comfort with ROAS, CPA, CTR, CPC, and conversion rate optimization across different campaign objectives.
🌐 Remote-ready Experienced working asynchronously with distributed teams, with professional English communication skills.
🎓 Formal marketing background Licenciatura en Comercialización y Marketing — Universidad Empresarial Siglo 21, 2025.
Competencies

What I bring to the table

📢

Paid Media

Meta Ads Google Ads Campaign Setup Bid Strategy
📈

Performance Analysis

ROAS CPA CTR/CPC KPI Reporting
🎯

Audience Strategy

Segmentation Lookalike Audiences Retargeting
🧪

Testing & Optimization

A/B Testing Creative Testing Funnel Optimization
📧

Lead Generation

B2B Lead Gen Email Marketing Outreach Sequences
🔍

Digital Strategy

Conversion Funnels Customer Acquisition Retention
Career history

Experience

2023 – 2026
ONG / Nonprofit
Marketing Digital y Comunicación
Por Igual Más — Córdoba, Argentina
  • Managed Google Ads campaigns generating 1,145+ conversions and 281,000+ impressions over 12 months, with a CPA of USD 12.52 on a total managed budget of USD 14,300+.
  • Scaled campaign conversions from 21 to 307 in 5 months — a 14x increase — through continuous A/B testing, audience refinement, and bid strategy optimization.
  • Grew monthly ad spend from ~USD 311 to ~USD 2,776 (8.9x scale) while maintaining CPA under USD 10 during peak performance phase.
  • Achieved 2.42% CTR across campaigns and 41.67% CTR on branded keyword "Por Igual Más", indicating strong brand recognition.
  • Identified highest-converting audience segment — women aged 45–54 (26% of total conversions) — enabling more efficient budget allocation.
Sep – Nov 2025
Remote Internship
Email Marketing Intern
GAO Tek Inc. — Remote (International)
  • Generated B2B leads and managed outreach sequences for prospective international clients.
  • Supported digital prospecting strategies and maintained communication workflows with potential users.
  • Contributed to campaign reporting and analysis to assess engagement rates and optimize outreach copy.
2022
Contract
Project Auditor
Programa Procrear — UTN Tierra del Fuego, Argentina
  • Collected, analyzed, and reported project performance data for government housing program stakeholders.
  • Prepared executive-level reports and coordinated with multidisciplinary teams to track milestone progress.
Tech stack

Tools & Platforms

📘
Meta Business Manager
Ads & Analytics
🔍
Google Ads
Search & Display
📊
Google Analytics 4
Web Analytics
📗
Microsoft Excel
Data & Reporting
Get in touch

Open to remote opportunities

Looking for performance marketing, paid media, or digital strategy roles — globally.

simonnuniez@gmail.com LinkedIn +54 2901 506415